: Unlike standard digital courses, these are designed as "paper and ink" newsletters delivered to your door to prevent digital distraction. Direct-Response Breakdown
You don’t want the masses. You want the buyers.
: "Psycho-analysis" of real emails to show why specific campaigns worked or failed. Purchase & Value
: It details 24 ways to make money with email, including unique subject lines and "weird" openings that force engagement. List Building & Bonding (Issues 2–6) ben settle email players 1 15 new
The first 15 issues of the newsletter established a shift away from corporate, dry email blasts. Instead, they focused heavily on psychological analysis, list building, and rapid daily content generation. The Core Philosophy
Each issue in this series includes actionable techniques for both veteran copywriters and business owners who struggle with writing. Ben Settle Email Players 1 15 New
New subscribers traditionally receive a physical field manual alongside their first month's issue. Across the first 15 issues, Settle expands on this playbook, detailing the "Street Smart Email" system used to drive millions in sales across highly competitive niches. 3. Aggressive List Hygiene & "Repelling" Tactics : Unlike standard digital courses, these are designed
: Focuses on "slow and boring" but highly effective list-building and sales methods that ignore modern "shiny object" trends. The "Playbook" Foundation
Turning mundane, everyday events (like a dog pooping in the rain) into profitable sales stories.
: Understanding the specific pains and concerns of the target market is essential for creating content people actually want to read. Key Lessons from Early Issues (1–15) : "Psycho-analysis" of real emails to show why
Copywriters, business owners, and marketers who are tired of engagement metrics that don’t pay the bills. If you want emails that convert — not just get opened — these 15 emails will rewire how you think about the medium.
To get the actual "1 15 New" document, you would need to subscribe to Ben Settle’s physical newsletter at his official website (BenSettle.com). Be warned: It arrives on index cards. It costs money. And he will probably insult you in the first paragraph.
: Typically $97.00 per month with free worldwide shipping.