PTC Velocity is a Sales Enablement Platform, powered by SAVO Group. The goal of this project was to revamp the web UI and navigation that result in better user experience.
User Research • Prototyping • UI Design • UI Development


Though its purpose is to enable better sales process, PTC Velocity’s bad UI and poor content organization were not tailored to fit the needs of our daily users, the sales reps and partners reps.
We knew the website refresh needed to start from home. The old homepage did not serve much of its purpose. Randomly placed announcement banners and unclear buttons on top made the homepage to look confusing.
With the this project, we wanted to accomplish following goals:


To learn more about our users’ experience with the current site, we conducted user interviews and usability testing. Based on the feedbacks we collected, we were able to identify 3 major user behavior using this platform.
“When I go into Velocity, I care more about information design than pretty looking UI. As long as I can find contents as quickly as possible, the better.”
Many users struggled navigating through pages to find the right content. We needed to find the best way to make their discovery experience easy and seamless.

The design process consisted of card sorting, information architecture, task flows, and creating low-fi/high-fi wireframes.



New scenarios are introduced that challenge the loyalty and motivations of the characters.
In of the Ullu web series , the primary plot feature involves the lead character, Roshni (played by Ridhima Tiwari ), continuing her journey of self-discovery through a collection of mysterious recorded tapes . Key Features of Episode 3
In , the storyline reaches a critical turning point: walkman episode 03 18 ullu web series hiwebxseriescom full
The auditory narratives introduce her to a completely different world of sensuality. As the episodes progress, the boundary between her private fantasies and real-world interactions begins to blur. This shift leads to complicated relationships with neighbors and family acquaintances. Breaking Down Episode 3 and Part 2
The narrative of Walkman centers around Roshni, a young woman whose marriage lacks emotional and physical fulfillment. To escape her reality, she relies heavily on a portable cassette player—a Walkman—using music and audio stories to fuel her vivid imagination. New scenarios are introduced that challenge the loyalty
If you're interested in "Walkman" or any other series on Ullu, I recommend:
We strongly encourage you to watch "Walkman Part 3" and all other content exclusively on the official to enjoy a seamless streaming experience and support the creators who bring these stories to life. As the episodes progress, the boundary between her
Ullu is a streaming platform known for its adult-oriented content. The availability of specific episodes or content on such platforms can vary based on your location and the platform's policies.
The popularity of titles like "Walkman" has cemented Ullu's position in the OTT space. Other notable series on the platform include "Charmsukh," "Palang Tod," "Size Matters," and "Watchman". This wide variety caters to a diverse audience looking for content that mainstream platforms might shy away from.
There is never a perfect design! We had a lot of positive feedbacks from our users with the redesign. Users were satisfied with cleaner UI and improved navigational experience.
However, even the new design could not satisfy our users 100%. As they continued using the tool, they faced with new sets of problems. I learned how important it is to never get fully satisfied with the design decisions and the continue the effort of iteration, which should not be an option but a habitual routine.